Blogging for a Living

Jobs : Work From Home

by G.H. 925 views

Blogging for a Living

Starting a blog is a great way to develop a business. Even though the Internet is flooded with blogs and forums there is still plenty of potential for newcomers. Blogging is not all that difficult to start and is not very expensive. It does take a commitment to be successful though.

Before you start your Blogging career there are some things you should do. First is to develop the idea for your blog. What's your niche going to be? For example if you are going to create a blog that is focused on healthy eating you need to concentrate on developing posts that are centered around that topic. Determine if this is a niche that you can write on and continue to develop new content and ideas for.

Next, do some research on your competition. Unless you have a very unique niche you will have competition. What makes your competitors blog stand out? Look at a variety of different blogs (not necessarily specific to your niche) and write down different ideas that you come across that could be of use on your site. This could be post frequency, advertising, mailing list usage, how comments are managed and social media integration.

After researching, start developing your concept. Determine a good name for your site and register for a complementary domain name. Domain names are relatively inexpensive so even if you register a domain while you develop the rest of your blog concept it won't break the bank. Think about color schemes or look for blogging templates that will match the look and feel you want to achieve. Design a logo or outsource that piece if graphic design isn't your strong point. There are many companies that will assist you in developing a unique logo to capture the spirit of your business for less than a couple hundred dollars. If that's way out of your price range look to family or friends that may have the skills to create a logo. You can also look to job boards like Fiverr or even contact your local colleges. There are always students that are looking to build up their resumes and colleges will often post job opportunities internally for students to access.

Develop the content. In my opinion this is the most critical and potentially time consuming portion of starting a blog. Think about how frequently you will be posting new content for your blog. Will you be posting new blogs daily, a few times a week or a few times a month? Put that into perspective and be realistic. If you intend to post daily that's 365 posts per year. If you are creating all of those posts yourself that will take time to write. There are also sources in which you can purchase content for your site too. It's important to begin developing the blog content ahead of time. If you're planning on posting a new blog 3 times a week that's 12 blog posts per month. If you have 48 blog posts prior to launching your blog then you are 4 months ahead. Set aside time to continue at a steady pace to create new content and always stay ahead of it. If something is trending in your niche you can easily write new content and integrate that into your blog and still have a nice reserve of posts to publish.

After you have the concept, theme and content, find a web hosting provider that either provides blogging software or one that will allow you to install a blogging platform of your choosing. With that being said WordPress is one of the more popular blogging platforms out there and offers many features that can easily be integrated into the blogging platform with minimal web site coding. If you're new to blogging software expect a learning curve when using the platform. There are often numerous menus that will allow you to customize your blog and set it apart from other blogging sites out there. While not necessarily required, learning some basic HTML will help you can understand what is going on behind the scenes as well as have the knowledge to add some creative ideas of your own.

Once you have your blog set up, create a schedule to follow and start making regular blog posts. Again it's much easier to develop a blog posting routine if you have already created content ahead of time. Regular posts that offer value to your audience will benefit you in several ways. It's good for search engine placement. Search engines like sites that offer value and are updated consistently. You will increase return users to your site. Having regular blog posts published to your site gives your audience something new to read. A blog that only gets a single new post every month is not going to encourage people to constantly check back for your latest and greatest blog post.

Now that you have your blog up and running be sure to sign up with Google and Bing webmaster tools. This will help provide a lot of insights for your blog website. It will show stats including pages indexed by the search engine and general link or page errors. This information will help you fine tune aspects of your site and quickly bring attention to any potential problems encountered by the search engine. Also adding a tool like Google Analytics will show you trends on visitor interactions within your site as well as the amount of traffic your site is receiving.

There are numerous ways to advertise your blog website. You can always buy website traffic through a website traffic provider. An example would be Google Ads. Essentially you will create advertisements that Google will display on its network or other network sites. These types of ads are a pay-per-click (PPC) in which you bid on specific keywords to have your ad displayed. When a user clicks the ad you pay a fee for that click and the user is redirected to your website. There are several other methods for advertising with paid traffic beyond PPC. Look to social media and create accounts with Facebook, Twitter, Instagram, Snapchat, Google + if they fit your model. These are great tools to advertise, connect and contribute which in turn builds your reputation. Do more than just advertise your site. Engage in conversations and provide recommendations or suggestions when you can. Many of these social media outlets have paid advertising options too.

Surely you're now wondering with all that work, how do I make money? Here again, there are many different options to monetize your blog. One way is to put ads on your blog website using Google Adsense or Bing Ads. If you're driving a good amount of traffic to your blog consider other advertising firms like Taboola or Outbrain. Find an affiliate marketing solution that works into your blog topic and promote their products. An excellent example of this is Amazon. You can create an affiliate account and link to specific items in which if a visitor clicks and makes a purchase then you receive a commission for that sale. Again this is a simple example of an affiliate option and there are many more dedicated affiliate programs out there to participate in. Sell advertising on your blog website. Create a competitive pricing plan based on your advertising method such as pay-per-click or pay-per-view. You will need to have the process of displaying ads and calculating clicks if you go this route. If you have your own product(s) to sell consider adding an e-commerce checkout on your website and sell your product(s) online. Create a mailing list where your visitors can sign up on your blog. This is an excellent way to keep your visitors engaged and a perfect method of additional marketing options.

There are bloggers out there that make a substantial amount of money by using the techniques above. With commitment and dedication, anyone can create a successful and profitable blog. It's not going to make money overnight and there is a learning curve. Be prepared to invest time into the blog project and don't be discouraged when it doesn't make money at first. Use the tools you have at your disposal and consistently monitor the site. Make adjustments when needed and continue to make your regular blog posts.

    • Copywriter/Company Blogger
      Maestro Los Angeles, CA, USA
      Overview As the Copywriter/Company Blogger, you are a creative thinker with excellent writing skills able to create the messaging and voice that will guide our users through their digital ...
    • Marijuana lifestyle - Guest Blogger - $30/blog post
      Monroe Blvd LLC Seattle, WA, USA
      Company Description Empowering the Cannabis Community With a Resource to Make Informed Choices Leading to a Healthy and Productive Lifestyle. Job Description If you're interested to put your first ...
    • Digital Marketing Assistant
      Next Level Marketing, LLC Miami, FL, USA
      Help coordinate a guest blogger program, one guest blogger per month. * Help to amplify this content through other social media channels * Assist in the general distribution of press releases and ...
    • Director of Digital Content & Email Marketing
      Entertainment & Media Search Charlotte, NC, USA
      Key functions include SEO content and technical optimizations, managing internal and external writers, content auditing, blogger outreach and coordination, product and programming of the website, and ...
    • Content Marketing Specialist
      Learning Tree International Herndon, VA, USA
      ... and blogger relations, as well as the creation and output of compelling marketing content for customers and prospects. This position also plays a key traffic-directing role in ensuring smooth ...
    • Social Media and Content Manager
      Fuel Talent Seattle, WA, USA
      Design and manage social media influencer and blogger campaigns What you'll need: * 2+ years experience managing social media for a brand (bonus points if you have B2B experience or run your own ...
    • Content/Web Marketing Coordinator
      Payment Cloud Inc. Los Angeles, CA, USA
      Blogger Experience * High degree of accuracy and attention to detail * Ability to maintain confidentiality and professionalism * Strong verbal and written communication skills Essential Qualities
    • Local Search Specialist
      Mediagistic Tampa, FL, USA
      ... blogger outreach and linkbuilding will be heavily preferred Education & Experience ● BA/BS in Marketing, Business, or related field ● Demonstrable experience with at least one to two years of ...
    • Digital Marketing Specialist
      Pan Galactic Digital Saint Louis, MO, USA
      ... blogger programs. Clients span myriad industries of both B2B and B2C, including financial, health, industrial, ag, education, tech, CPG and entertainment.
    • Marketing and Administrative Coordinator
      Century 21 Peak Los Angeles, CA, USA
      Develop, manage, and curate blogger and influencer programs. * Amplify all PR efforts including mainstream media, bloggers and social media channels. * Transfer the information to the appropriate ...
    • Public Relations Senior Account Supervisor, Travel/Hotel
      Coyne PR New York, NY, USA
      This role will also oversee campaign management, including consumer activations, media relations, blogger/influencer engagement, manage vendor relationships, and event planning. The candidate should ...
    • Copywriting Intern
      TinyBull Lynchburg, VA, USA
      As a Copywriting Intern here at TinyBull (Part-time blogger/ Blog Writer Intern/ Blogging Intern) you will be responsible for writing blog posts and email copy for clients. In addition, you will ...
    • Marketing & Social Media Manager
      Epic Talent Partners San Francisco, CA, USA
      Responds to customer service issues and questions, develops and manages social contests, curates user generated content, surfaces blogger and influencer mentions and shares across social. * Identify ...
    • Sr. Digital Strategist
      Whereoware Chantilly, VA, USA
      ... blogger outreach, etc.) into one actionable plan. Day-in-the-life Whereoware is an agile digital agency with clients across industries and verticals. Day-to-day projects for the Sr. Digital ...
    • Influencer + Social Marketing Manager
      Vitamin A Costa Mesa, CA, USA
      ... on blogger partnerships and cross-promotion opportunities via ecom affiliates, Rewardstyle/, etc • Stay abreast on best practices for commissions, and collab communication standards ...
    • Influencer Program Manager
      FRAME Culver City, CA, USA
      Manage blogger relationships including outreach and negotiation * Negotiate usage for 360 marketing initiatives * Work with creative and marketing team members to build creative briefs tailored to ...
    • Assistant Marketing Manager
      Mila International Huntington Beach, CA, USA
      Build brand Advocacy i.e. find blogger and influencers to help increase our brand awareness * Seek out PR and product placement opportunity * Plan and manage dealer new product launch events * Manage ...
    • Design Blogger
      Elegant Themes San Francisco, CA, USA
      As a Staff Writer for Elegant Themes your main responsibilities will be writing design related articles for our blog and creating the visual assets to go along with them. You will also work on ...
    • Marketing Senior Specialist, Content Development
      National Multiple Sclerosis Society Denver, CO, USA
      ... blogger relationships, including contracted writers, finding volunteer bloggers, editing, and ghost-writing blogs * Other duties as assigned
    • Associate Brand Manager
      The Heritage Group Indianapolis, IN, USA
      Experience writing and developing marketing and internal communications content (either as a journalist, blogger or content marketer) * Proficiency with Microsoft Office Suite * Deep understanding of ...
    • Marketing - Communications Manager
      Kings Dominion Doswell, VA, USA
      Collaborate with external agencies in support of social, PR and blogger/enthusiast campaigns. * Communicates consumer marketing campaigns, benefits and events to park-wide staff. We're Looking For
    • Digital Marketing Manager
      Rodman Media Montvale, NJ, USA
      ... media/blogger outreach, etc.) into one actionable plan. The Digital Strategist will oversee implementation and management of our strategies as well as management of the digital team. The Digital ...
    • Web Content Specialist
      Aggregage El Segundo, CA, USA
      ... blogger questions through email. * Advertiser and Partner Research - As we launch and operate sites, we need to find potential partners and advertisers. You will be responsible for searching for ...
    • E-commerce Warehouse Laborer
      WINDSOR FASHIONS LLC Santa Fe Springs, CA, USA
      This includes processing returns daily, fulfill all blogger requests from Social Media team, which includes allocations, picking product, packing in WMS (Warehouse Management System), shipping daily ...
    • Communications Assistant
      Mila International Huntington Beach, CA, USA
      Build brand Advocacy i.e. seek out blogger and influencers to help increase our brand awareness * Seek out PR and product placement opportunity * Create, update digital and print product training ...
    • Public Relations Account Supervisor, Healthcare
      Coyne PR New York, NY, USA
      This role will provide daily support for the team's overall client strategy, campaign management, including media relations, blogger/influencer engagement and event planning. The candidate should be ...
    • Public Relations Manager
      PRIDE Healthcare New York, NY, USA
      Bronx, NY Public Relations Manager Responsible for identifying and creating media pitches, maintaining media lists, securing positive publicity, and developing and managing blogger relations. Will ...
    • Media Specialist
      Trevelino/Keller Atlanta, GA, USA
      The candidate's media skills should transfer to blogger and influencer outreach. In addition, the candidate should be comfortable juggling multiple accounts across practices, including B2B and B2C ...
    • Account Executive - BEAUTY
      PURPLE Walton, NY, USA
      Day-to-day support on mailings, bookings, social media promotions, partnerships, blogger and influencer outreach initiatives * Support in preparing internal/client meetings including pulling together ...
    • SEO Specialist
      WSI Digital Marketing - San Antonio San Antonio, TX, USA
      Client blogs are shared each month with you at which point you would follow an offsite blog post checklist, schedule each blog for post on specific offsite blog websites (blogger, wordpress, weebly ...
    • Restaurant General Manager
      Moss Restaurant Group LLC New York, NY, USA
      They hear about us solely by word of mouth and the occasional blogger post/media. Like many others we've been closed for most of the past year and now with the return to some normalcy we are looking ...
    • Content and Graphic Design Manager
      Blue dot Seattle, WA, USA
      Strong attention to detail required * 5 years of experience as a content writer, blogger, copywriter, etc. required * Knowledge of WordPress, basic SEO, and APA style required * Experience in ...
    • Public Relations Senior Account Manager - B2B/Tech
      Red Fan Communications/Kathleen Lucente Austin, TX, USA
      Establish and maintain high-level media, analyst, blogger and influencer relationships. Client Relations * Establish the standard for positive working relationships with clients and mentor/coach ...
    • Public Relations Account Director
      The PR Net, New York, NY, USA
      This person should have a strong media and blogger relations background in business-to-business and consumer technology public relations, including traditional and social media. Account Directors ...
    • Security Operations Center Engineer
      Cloudflare San Francisco, CA, USA
      Whether it is a Wordpress blogger using our services for free or a global Enterprise business with petabytes of web traffic, we are always eager to assist. We are the eyes and ears of Cloudflare ...
    • Account Executive, Food & Beverage
      5W Public Relations New York, NY, USA
      Execute creative client programs, such as blogger campaigns, dedicated social media activations, etc. * Develop, review and approve agendas, press releases, pitches, recaps and other materials
    • Sales Development Associate
      PuzzleHR Phoenix, AZ, USA
      Whether you are a small business owner, a digital marketer, a service provider, a blogger, or a CEO wanting to spend more time with family, we have the right VA for you. Our program works because we ...
    • Public Relations Account Coordinator
      KC Projects Public Relations Birmingham, AL, USA
      Facebook, Twitter, Instagram, LinkedIn, Media and Blogger Outreach, Adobe Photoshop, InDesign, Illustrator, Canva. Desired Skills and Experience Qualifications: * Bachelor's degree in public ...
    • Ecommerce Customer Service Representative
      COAL N TERRY VINTAGE Chicago Heights, IL, USA
      ... Blogger, Dawn Richard and many more.
    • Full-time Customer Service Associate for boutique wholesaler
      Bella Moulding Chicago, IL, USA
      ... blogger.
    • Technical Support Engineer - PDT Working Hours
      Cloudflare Boston, MA, USA
      Whether it is a Wordpress blogger using our services for free or a global Enterprise business with petabytes of web traffic, our team is always eager to assist. We are the eyes and ears of Cloudflare ...
    • Senior Manager, Communications
      Shutterstock New York, NY, USA
      Manage blogger partner program and speaking bureau. * Assist with quarterly earnings and managing communications with business and financial media. Required Skills * 7+ years of relevant PR and ...