Blogging for a Living

Jobs : Work From Home

by G.H. 247 views

Blogging for a Living

Starting a blog is a great way to develop a business. Even though the Internet is flooded with blogs and forums there is still plenty of potential for newcomers. Blogging is not all that difficult to start and is not very expensive. It does take a commitment to be successful though.

Before you start your Blogging career there are some things you should do. First is to develop the idea for your blog. What's your niche going to be? For example if you are going to create a blog that is focused on healthy eating you need to concentrate on developing posts that are centered around that topic. Determine if this is a niche that you can write on and continue to develop new content and ideas for.

Next, do some research on your competition. Unless you have a very unique niche you will have competition. What makes your competitors blog stand out? Look at a variety of different blogs (not necessarily specific to your niche) and write down different ideas that you come across that could be of use on your site. This could be post frequency, advertising, mailing list usage, how comments are managed and social media integration.

After researching, start developing your concept. Determine a good name for your site and register for a complementary domain name. Domain names are relatively inexpensive so even if you register a domain while you develop the rest of your blog concept it won't break the bank. Think about color schemes or look for blogging templates that will match the look and feel you want to achieve. Design a logo or outsource that piece if graphic design isn't your strong point. There are many companies that will assist you in developing a unique logo to capture the spirit of your business for less than a couple hundred dollars. If that's way out of your price range look to family or friends that may have the skills to create a logo. You can also look to job boards like Fiverr or even contact your local colleges. There are always students that are looking to build up their resumes and colleges will often post job opportunities internally for students to access.

Develop the content. In my opinion this is the most critical and potentially time consuming portion of starting a blog. Think about how frequently you will be posting new content for your blog. Will you be posting new blogs daily, a few times a week or a few times a month? Put that into perspective and be realistic. If you intend to post daily that's 365 posts per year. If you are creating all of those posts yourself that will take time to write. There are also sources in which you can purchase content for your site too. It's important to begin developing the blog content ahead of time. If you're planning on posting a new blog 3 times a week that's 12 blog posts per month. If you have 48 blog posts prior to launching your blog then you are 4 months ahead. Set aside time to continue at a steady pace to create new content and always stay ahead of it. If something is trending in your niche you can easily write new content and integrate that into your blog and still have a nice reserve of posts to publish.

After you have the concept, theme and content, find a web hosting provider that either provides blogging software or one that will allow you to install a blogging platform of your choosing. With that being said WordPress is one of the more popular blogging platforms out there and offers many features that can easily be integrated into the blogging platform with minimal web site coding. If you're new to blogging software expect a learning curve when using the platform. There are often numerous menus that will allow you to customize your blog and set it apart from other blogging sites out there. While not necessarily required, learning some basic HTML will help you can understand what is going on behind the scenes as well as have the knowledge to add some creative ideas of your own.

Once you have your blog set up, create a schedule to follow and start making regular blog posts. Again it's much easier to develop a blog posting routine if you have already created content ahead of time. Regular posts that offer value to your audience will benefit you in several ways. It's good for search engine placement. Search engines like sites that offer value and are updated consistently. You will increase return users to your site. Having regular blog posts published to your site gives your audience something new to read. A blog that only gets a single new post every month is not going to encourage people to constantly check back for your latest and greatest blog post.

Now that you have your blog up and running be sure to sign up with Google and Bing webmaster tools. This will help provide a lot of insights for your blog website. It will show stats including pages indexed by the search engine and general link or page errors. This information will help you fine tune aspects of your site and quickly bring attention to any potential problems encountered by the search engine. Also adding a tool like Google Analytics will show you trends on visitor interactions within your site as well as the amount of traffic your site is receiving.

There are numerous ways to advertise your blog website. You can always buy website traffic through a website traffic provider. An example would be Google Ads. Essentially you will create advertisements that Google will display on its network or other network sites. These types of ads are a pay-per-click (PPC) in which you bid on specific keywords to have your ad displayed. When a user clicks the ad you pay a fee for that click and the user is redirected to your website. There are several other methods for advertising with paid traffic beyond PPC. Look to social media and create accounts with Facebook, Twitter, Instagram, Snapchat, Google + if they fit your model. These are great tools to advertise, connect and contribute which in turn builds your reputation. Do more than just advertise your site. Engage in conversations and provide recommendations or suggestions when you can. Many of these social media outlets have paid advertising options too.

Surely you're now wondering with all that work, how do I make money? Here again, there are many different options to monetize your blog. One way is to put ads on your blog website using Google Adsense or Bing Ads. If you're driving a good amount of traffic to your blog consider other advertising firms like Taboola or Outbrain. Find an affiliate marketing solution that works into your blog topic and promote their products. An excellent example of this is Amazon. You can create an affiliate account and link to specific items in which if a visitor clicks and makes a purchase then you receive a commission for that sale. Again this is a simple example of an affiliate option and there are many more dedicated affiliate programs out there to participate in. Sell advertising on your blog website. Create a competitive pricing plan based on your advertising method such as pay-per-click or pay-per-view. You will need to have the process of displaying ads and calculating clicks if you go this route. If you have your own product(s) to sell consider adding an e-commerce checkout on your website and sell your product(s) online. Create a mailing list where your visitors can sign up on your blog. This is an excellent way to keep your visitors engaged and a perfect method of additional marketing options.

There are bloggers out there that make a substantial amount of money by using the techniques above. With commitment and dedication, anyone can create a successful and profitable blog. It's not going to make money overnight and there is a learning curve. Be prepared to invest time into the blog project and don't be discouraged when it doesn't make money at first. Use the tools you have at your disposal and consistently monitor the site. Make adjustments when needed and continue to make your regular blog posts.

    • Content Intern Blogger (Diversity & Inclusion)
      Divercity San Francisco, CA, USA
      We are looking for a hungry blogger and content manager to help us manage our content and social media pages. This content management and social media management intern will be responsible for ...
    • Senior Blogger Relations Specialist
      Wayfair Boston, MA, USA
      Wayfair is looking for a socially savvy blogger and content specialist to work with online influencers. As a member of Wayfair's marketing team, you will help us build and enhance our engaged ...
    • Marketing/ Blogger/SEO Outreach Specialist
      Jewels By Star LTD Manhattan, NY, USA
      Leading Jewelry Company - New York, NY we are looking for an experienced marketer Outreach Specialist that specializes in page authority and blogging to help conduct to build relationships with ...
    • Retail Associate/ Blogger
      FINKEL INC Upper Montclair, NJ, USA
      The retail associate/wine blogger will work out of Magnolia's Wines & Spirits/Grape Collective retail store in Upper Montclair, NJ. Grape Collective is an online wine magazine that combines high ...
    • Social Media /Content/Copywriter Web/ Blogging
      Company located in SW Broward Miramar, FL, USA
      Content Writer / Copywriter / Blogger / SM Talent... to join our team ASAP! The position of the Content Writer consists of creating compelling blog posts, product descriptions, social media content ...
    • Copywriter Web/ Blogging /Social Media /Content
      Company located in SW Broward Miramar, FL, USA
      Content Writer / Copywriter / Blogger / SM Talent... to join our team ASAP! The position of the Content Writer consists of creating compelling blog posts, product descriptions, social media content ...
    • Publication Relationship Manager - Internship
      ClearVoice us
      Responsibilities Include Conducting influencer/blogger/publication research Developing and maintaining publisher relationships Pitching ideas for client campaigns Time Commitment 16-20 hours a week 3 ...
    • Publication Relationship Manager - Internship
      ClearVoice Phoenix, United States
      Responsibilities Include Conducting influencer/blogger/publication research Developing and maintaining publisher relationships Pitching ideas for client campaigns Time Commitment 16-20 hours a week 3 ...
    • Digital Marketing Specialist
      Miss A Stores, Inc Dallas, TX, USA
      Develop and implement small and large scale blogger and affiliate campaigns by managing and guiding multiple individual and independent bloggers * Oversee Social Media Content Team to develop ...
    • Marketing Coordinator
      Ready Care Industries Aurora, CO, USA
      ... blogger and receive proof and post finished blogs to the web and social media. • Manages all company Social media channels such as Facebook, Instagram, LinkedIn etc. • Assists with newsletter ...
    • Brand Ambassador - Entry Level Marketing
      A&A Marketing Plano, TX, USA
      Manage relationships with independent or business accounts. * Assist in development of blogger and trend research to apply to Social Media * Regularly audit and track performance of key partners
    • Digital Marketing Internship - Paid
      Next Level Marketing, LLC Fort Lauderdale, FL, USA
      Help coordinate a guest blogger program, one guest blogger per month. * Help to amplify this content through other social media channels * Assist in the general distribution of press releases and ...
    • Brand Representative Intern: University of Kentucky
      Top of the World Lexington, KY, USA
      This could include content creation, digital public relations, promotions, partnerships & blogger and local influencer outreach. Photography and video experience is also a plus. Top of the World ...
    • Marketing Coordinator
      Benefit & Risk Management Services, Inc. Folsom, CA, USA
      ... blogger outreach efforts. · Design, create and manage promotions and social ad campaigns. * Develop a strategy and implement a proactive process for capturing customer online reviews. * Monitor ...
    • Entry Level Applicants With Hospitality Experience Wanted!
      AAMKTG North Dallas, TX, USA
      Manage relationships with independent or business accounts. * Assist in development of blogger and trend research to apply to Social Media * Regularly audit and track performance of key partners
    • Copywriter
      HiViz LED Lighting Asheville, NC, USA
      Experience as a copywriter, blogger or related field * Former Fire/Medical/Technical/Military a big plus (but not required) Education: * Associate (Required or 7+ years experience) * Bachelors ...
    • Senior Account Manager | Social Media Manager
      Staffing Agency Los Angeles, CA, USA
      Develop and expand social communities and oversee influencer and blogger outreach. * Create and assemble weekly/monthly/yearly reports by compiling all data and crafting smart, valuable insights ...
    • Marketing Manager - Medical Spa Franchise
      Beverly Hills Rejuvenation Los Angeles, CA, USA
      Develop and oversee PR, celebrity, influencer and blogger relations to deliver positive ROI * Develop relation with our vendor company representatives and integrate our brand with their marketing ...
    • Senior Manager E-Commerce
      ALEXIA ADMOR New York, NY, USA
      ... blogger world. * Managing the company's affiliate program. * Track monthly results and trends for business forecasting * Resolve escalated customer complaints Qualifications: This candidate will be ...
    • Social Media and Web Content Manager
      International World Market High Point, NC, USA
      ... or blogger outreach efforts. • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog). • Collaborate with stakeholders to develop ...
    • Digital Content Editor
      King Arthur Flour Company us
      Participate in content development and provide copy for other company projects as necessary Develop a guest blogger program that invites bakers outside the organization to share their baking Keep on ...
    • Public Relations Specialist
      BOIRON USA us
      Responds to general press and blogger inquiries as well as proactively cultivates media mentions and contacts.Researches media coverage and industry trends to develop fresh story or creative pitching ...
    • Digital Community Coordinator
      New York Beef Council Rome, NY, USA
      Coordinates blogger relations and assists in the creation of blogger immersion events for NY and NEBPI looking for blogger influence and education (i.e. beef tour in Northeast or other state funded ...
    • Sr. PR Account Executive - Media Specialist
      THR33FOLD us
      Pitch top tier media and secure impact storiesResponsible for executing media and blogger relations strategies and successfully places stories across media outlets in English and in SpanishHandle ...
    • Public Relations Account Executive
      Fast Forward us
      ... programs, blogger outreach and collaborationsExperience pitching travel, hospitality, food and tourism media outlets a plus Account ManagementWorks with Account Supervisor to develop strategy ...
    • Public Relations Account Executive
      Fast Forward Ventures LLC El Cajon, CA, USA
      ... blogger outreach and collaborations * Experience pitching travel, hospitality, food and tourism media outlets a plus Account Management · Works with Account Supervisor to develop strategy, budgets ...
    • Entry Level - Customer Service / SALES Representative
      Kirkwood Evanston, IL, USA
      ... blogger, des plaines sales entry level, buyer, recruiter, sales, sales management, marketing management, full time sales, full time marketing, full time management, entry level management, entry ...
    • Marketing Copy Editor
      The Oxford Club Baltimore, MD, USA
      A passion for the publishing industry - a blogger, published writer, etc. Meet the requirements above and impress them with your positive, solution-focused attitude, and they'll offer you a fun ...
    • Entry Level Sales Ambassador / Customer Service Representative
      Kirkwood Bartlett, IL, USA
      ... blogger, des plaines sales entry level, buyer, recruiter, sales, sales management, marketing management, full time sales, full time marketing, full time management, entry level management, entry ...
    • Community Manager
      DaisyBill us
      The blogger can answer recurring questionsThe Development team can address fric
    • Associate Community Manager
      Likeable us
      Researching new platforms, existing networks, blogger outreach, and competitor analysis. Reading relevant industry news and trend updates regularly. Skills/Qualities: In order to be successful in ...
    • Web Developer
      Genesis10 South San Francisco, United States
      ... Blogger, Medium, etc.) * 2-3 years of experience using templating language (e.g., Jinja or Django) * Strong consistency and attention to detail * Excellent leadership, communication, and ...
    • Oral History Center Indexing Student Assistant
      University Of Kentucky Lexington, Kentucky, USA
      No Preferred Education/Experience Basic computer proficiency with a working knowledge of Microsoft applications, as well as familiarity with metadata and content management systems such as Blogger ...
    • Customer Service Representative for Picture Framing Manufacturer
      Bella Moulding Chicago, IL, USA
      ... blogger.
    • COMMUNITY RELATIONS COORDINATOR
      Keystone Substance Abuse Services Rock Hill, SC, USA
      Develop and expand community and/or blogger outreach efforts. c. Oversee design (i.e.: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and Pinterest). d. Design ...
    • Engineering Director - Chicago
      Condé Nast Chicago, Illinois, USA
      Bonus points if you've spoken and written publicly (e.g., conference speaker, blogger, etc.) * Keep up to date with what's going on in the technology space and like to read code that's being produced ...
    • Product Specialist, Global Product Development, Estee Lauder
      The Estée Lauder Companies Inc. New York, NY, USA
      ... blogger/vlogger reviews etc.) to keep abreast of competitive product launches and new technologies. 14) Responsible for orchestrating product evaluations and summarizing feedback for department. 15 ...